IWC: Surface Magazine’s Dan Rubinstein in New York City
"When a fashion boutique tries to make itself more than just a shop but a force in the industry—by commissioning unique products, finding obscure gems, and so on—it usually falls flat. But not Project No. 8. It has multiple locations, but I mostly gravitate to its menswear shop in the Lower East Side. The ever-evolving, curated selection of wonderful clothing and accessories makes even a jaded editor like myself take careful notice of every item each time I visit …”
Read the article here.